The impact of lockdown, including the effect it has on the mental health of children, is just one of the reasons that 2bm is continuing its support of local grassroots football.
As well as helping keep young people fit and healthy, football unites local communities together, providing young people with the opportunity to meet new friends and other parents.
In addition to 2bm sponsoring Ilkeston Town Juniors under 12’s football team, managing director Mark King, commits time managing the team including regular training sessions and attending matches played in YEL Division 1 – the top league in Nottingham.
Mark King commented: “I find it extremely rewarding supporting grassroots football.”
“Bringing young people of mixed abilities and backgrounds together to play in a team environment has huge benefits in so many ways,” added Mark.